Kohli India’s most valued celebrity brand for 4th year in a row at INR 1734 cr: Report  


Delhi: Team India captain Virat Kohli has been named as India’s most valuable celebrity brand for the fourth year in a row in Duff & Phelps’ latest celebrity valuation report. Kohli’s brand value rose to $237.7 million (INR 1,734 crore) in 2020. Actor Akshay Kumar retained his second spot in the rankings with a brand valuation of $118.9 million (over INR 865 crore).